considering how few people will be able to take advantage of this plan (due to limited stock and backorders of the iphone) it's not gonna cost rogers any real profit.
not to mention the fact that it really does not save people any money; it may be more data but its still gonna cost about the same per month.
rogers, untill you actually come up with a more reasonable plan, on par with the US, theres no way im gonna get an iphone (or any other rogers phone for that matter